Career Coach: 6 Situations When You Need One | Zipjob

Jan 13, 2020

Written by Caitlin Proctor

Written by Caitlin Proctor

Career Expert, ZipJob

An average of 250 resumes are sent for a single opening. See how Zipjob uses professional writers and technology to get your resume noticed.

With the American economy apparently gaining steam throughout 2019, you would think that finding a job would be easier than it’s been since the 1980s and 90s. Unfortunately, that’s just not the case.

For a variety of reasons, today’s job candidates often struggle to get the interviews they need to land a great job. Many resort to online programs and gimmicks that promise to simplify the process but seldom live up to those lofty claims. If your job search efforts have left you frustrated, there’s good news: a career coach may be able to help!

What is a Career Coach?

Career coaches help those who are struggling to find a new job or otherwise advance their career. These professionals offer short-term advice and guidance to help their clients achieve specific job-seeking and career goals. It’s important to understand that coaches are not therapists, though. They’re not there to deal with your angst or frustration. Instead, their job is to help you figure out what you should do, offer advice to get you motivated, and then cheer your success with your professional pursuits.

Situations When You Might Benefit from Hiring a Career Coach

As you might expect, a career coach may not be right for every situation. However, there are many instances in which these professionals can prove invaluable for job seekers who have been struggling to find their way. Below are a few specific cases where a career coach could make the difference between success and failure for your job search efforts.

1. When your goals lack clarity

Are you specific about your career goals, or are they just vague wish lists? Have you been moving through your career without any real destination in mind? A career coach can help by showing you how to focus on your strengths and passions.

You should be pursuing career goals that help you leverage your talents and achieve personal and professional satisfaction. That’s difficult to do without a real goal in mind.

2. When you’re unsure about how to advance your career goals

Of course, it’s also possible that you recognize your goals but simply don’t know how to achieve them. If you’re having difficulty advancing your career, you may just not know how to get to where you want to be.

The career coach can help you explore your options and create a plan to advance those career goals.

3. When you don’t seem to fit any job requirements

Many of today’s employees don’t fit neatly into specific job roles. You can have a wide variety of skills and experiences, but that doesn’t necessarily mean that you’ll match a position’s requirements. Sometimes, it’s helpful to get someone else’s perspective to better understand your own strengths and potential.

With that insight, you can more effectively communicate your capabilities to a hiring manager.

4. When you need to build an online brand

The best career coaches excel at online personal branding. They typically have well-developed online branding for themselves, and can help you create your own brand as well. That’s critically important in an age where more and more hiring managers consider your online persona during the hiring process.

5. When fear is holding you back

Are you paralyzed with uncertainty or fear of failure? That’s common–especially if you’ve been encountering job search failure for some time.

A competent career coach can help you to focus on the possibilities in a way that reduces those fears.  He or she can provide guidance and encouragement to bolster your confidence and help you push forward toward your goals.

6. When your resume doesn’t seem to be getting the job done

If your resume is falling flat and failing to deliver results, you could probably benefit from some professional help too. However, you may need a different kind of ‘coach’ to help you with that problem. In addition to career coaches, you can find a specific interview coach or a resume professional depending on where your job search is lacking results.

For resumes that need to be written, corrected, or strengthened, you should turn to a professional resume writer. A resume writer can help to refocus your resume, tailor it to meet specific job search needs, and provide it with the power it needs to make the right kind of impact on employers. Be sure to check out Zipjob’s resume services!


The fact is, there are times when we all need a little professional help to overcome job search obstacles. If you are experiencing any of the difficulties detailed above, then a career coach could be the right option for you. The important thing is to recognize when you need assistance, and proactively get the help you need to land that job you’ve been dreaming about.

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An average of 250 resumes are sent for a single opening. See how Zipjob uses professional writers and technology to get your resume noticed.

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