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Freelance opportunities are hard to identify and even more difficult to secure, and this is as true in the marketing field as anywhere. In addition to the industry expertise, the ideal candidate must possess exceptional communication skills, be a master of remote tools, and demonstrate unparalleled client support. To effectively freelance, your resume must truly shine. Our expertise are just the ticket to help you achieve that goal.
You should never use a creative resume
Many job seekers think that an eye-catching resume template will help them stand out to hiring managers and increase their chances of landing an interview. This is a myth put out by resume builders that value design over content.
The truth is that most hiring managers prefer a traditional resume format.
Creative resume templates, like the one pictured here, can actually hurt your chances of landing an interview. Instead, you should use a basic resume format that quickly communicates your basic information and qualifications–like the one included below.
Freelance Marketing Consultant resume (text format)
How confident are you feeling about your resume? If you need more help, you can always refer to the following resume sample for a position.
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FREELANCE MARKETING CONSULTANT PROFESSIONAL
Dynamic and forward-thinking digital marketing professional with particular expertise client consultation. Skilled in developing and deploying cutting-edge marketing campaigns from ideation to execution. Exceptional ability to collaborate on diverse projects with all stakeholders. Able to adapt to and leverage emerging technologies and trends in order to maximize profitability and client satisfaction. Excellent written and verbal communication skills. Committed to high-impact outcomes, excellence, creativity, and innovation.
FREELANCE MARKETING CONSULTANT
Rubicon Food Products, Ltd., Portland, OR 04/2014 – Present
Led successful, end-to-end marketing campaigns, comprising pricing strategy, media activation plans, sales collateral, packaging, merchandising and product distribution.
Ensure critical oversight of brand profit and loss, budget optimization, and promotional spend.
Spearhead digital growth and visibility planning comprised of website overhaul, social media footprint growth, influencer marketing, digital marketing, and digital ad campaigns.
Develop in-store POP for Highland Farms to increase sales by 15%.
Increased accumulated social media following by 54% through SEO optimization.
Implemented email marketing campaign that receives average click through rate (CTR) of 25%.
Spearhead successful, national marketing programs for major grocery brands including Loblaws, Sobeys, Wal-Mart, Metro, and Costco.
Managed Food-Service brand launch overseeing project timelines, developing brand strategy, brand messaging and communication, exceeding sales goals for the brand.
FREELANCE MARKETING CONSULTANT
Globefill, Inc., Newfoundland, CAN 11/2010 – 04/2014
Provided expert leadership of end-to-end product launches and strategic marketing campaigns.
Directed brand development and launch initiatives for Signal Hill Whisky, created by owners of Crystal Head Vodka.
Collaborated with diverse networks of vendors and media, and cross-functional development and sales teams to deliver over 10 product launches.
Leveraged social media management expertise to guide the fastest growing spirits Facebook page in Canada, rapidly generating and retaining over 400K followers.
Led conception, development, and market strategy of five global product launches.
Complete School Name, City, St/Country: List Graduation Years If Within the Last Ten Years
Complete Degree Name (Candidate) – Major (GPA: List if over 3.3)
Relevant Coursework: List coursework taken (even include those you are planning on taking)
Awards/Honors: List any awards, honors or big achievements
Clubs/Activities: List clubs and activities in which you participated
Relevant Projects: List 2-3 projects you have worked on
Everything you need to write your freelance marketing consultant resume
Now that you’ve seen an example of a job winning Freelance Marketing Consultant resume, here are some tips to help you write your own. You should always begin with a summary section. Remember to use basic formatting with clear section headings and a traditional layout. Finally, be sure to include top skills throughout your resume. We’ve included several examples common for Freelance Marketing Consultant below.
Let’s start with your resume summary section.
The resume summary replaces the out-of-date resume objective. A summary outlines the most impressive parts of your resume for easy recall by your potential employer, while also serving to fill in personal qualities that may not appear elsewhere on the page. Remember that summaries are short and consist of pithy sentence fragments! You can check out the Freelance Marketing Consultant resume example for more information!
Always start with your most recent positions at the top of your resume. This is called reverse-chronological format, and keeps your most relevant information easy for hiring managers to review.
Our experts recommend you start your resume with a resume summary, like the one above. Other common sections are Work Experience, Education, and either Skills or Core Competencies. Here are some guides from our blog to help you write these sections:
Some resumes will include other sections, such as Volunteer Experience or Technical Skills. When it comes to what sections you need to include on your resume, you will know best!
Other sections for you to consider including are foreign language skills, awards and honors, certifications, and speaking engagements. These could all be relevant sections for your resume.
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3. Appropriate skills
Adobe Creative Suite
4. Experience section
Your Work Experience section should make up the bulk of your resume. This section should include your relevant job titles, companies that employed you, and the dates you were employed.
Most of your resume will be the Work Experience section, so it's important to write about your professional history in an impactful way. To demonstrate how to write an effective Work Experience section for your resume, let's dissect some bullet points from the example above. • Increased accumulated social media following by 54% through SEO optimization. This example quantifies an accomplishment and specifies the avenue of that achievement while demonstrating expertise of technical skills and industry success requirements. • Collaborated with diverse networks of vendors and media, and cross-functional development and sales teams to deliver over 10 product launches. This highlights an ability to work with a variety of stakeholders across diverse projects.
Let’s wrap it up!
Standout resumes will include a resume summary, a traditional reverse-chronological layout, and the skills and experience relevant to your job target. This resume example shows how to include those elements on a page. It’s up to you to insert your personal compelling qualifications.
Keep your resume format easy to scan by both humans and computers; our resume template is designed by our experts to satisfy both audiences. And be sure to include your own skills, achievements, and experiences. Job-winning resumes are resumes that successfully market you, leading recruiters and hiring managers to want to learn more!
Finally, emphasize your interest with a customized cover letter. When writing, remember that the resume and cover letter should support each other. Check out our cover letter tips and examples for more advice.
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